The brief was to create a modern, easy-to-navigate website that would serve both regions clearly while simplifying internal content management. The goal was to deliver a clean, structured platform capable of handling a large catalogue of equipment while remaining straightforward for the client team to update.
We developed a fresh, responsive website designed to perform consistently across desktop, tablet and mobile devices. The layout focuses on clarity and usability, allowing visitors to quickly browse equipment categories and locate relevant product information without unnecessary complexity.
Given the scale of the hire catalogue, careful thought was given to structure. The site was built in WordPress using custom post types tailored specifically to CP Hire’s equipment listings. This provides a streamlined content management experience, enabling the client to add, edit and organise plant machinery efficiently without relying on bespoke code.
To support the business’s dual operating regions, we implemented a clear and seamless location switch between the Northern Ireland and Great Britain versions of the site. This ensures customers are directed to the appropriate regional offering while maintaining a consistent brand experience across both markets.
The result is a structured and scalable digital platform that supports CP Hire’s operations across two regions – practical to manage internally, easy to navigate externally and built to accommodate continued growth.
