Start by setting realistic goals for your social media presence. This could include the frequency of your posts, the type of content you want to share, and the platforms you want to be active on. Once you have a plan in place, you can use scheduling tools to pre-schedule your posts and ensure that you stay on track with your goals.
It is possible to see the analytics of your posts on social media (i.e. how many views, likes and comments). This can help you to raise awareness of your brand when people are able to see that you are online quite a bit. We recommend that you post something at least once or twice a week. You should make sure that you don’t post these both on the same day as the most recent is more likely to be seen while the other goes unnoticed. It would be beneficial to have set days that you post your content so that there is a pattern and the algorithm of social media applications should ensure that your content reaches a large audience.
For more advice and assistance in creating a social media plan that works for your business, please feel free to contact us. At Redback Creations, we help you to promote your business online. Get in touch to see how we can help your business today.