The first step in organising your products is to create categories. Categories can help your customers to navigate your website easily. This includes the use of extra data to help user filter a category of products to refine their selections. You should group your products into categories based on their type, brand, or function.
Sort Your Categories
Once you have created your categories, you need to sort them in a logical order. The best way to sort your categories is by putting best selling items first. You can use data from your sales to determine which products are the most popular and put them in the top category. This can help to increase sales and ensure that your customers find what they are looking for quickly.
Alternatively, you could sort your categories alphabetically. This can work well if you are a new business and have only started selling products. However, if you have a large inventory, alphabetical sorting may not be the most practical way to sort your categories.
Include a Search Bar
Another important feature to include on your website is a search bar. A search bar can help customers find products quickly and easily. It is especially useful if you have a large inventory. Make sure that your search bar is visible and easy to find. You could place it in the header of your website or on the top right corner of your website.
Planning and Maintenance
It can be challenging for small businesses to keep their website organised and up to date. However, creating a plan can help you to stay on track. You could plan to update your website regularly, perhaps once a month, to ensure that your inventory is up to date and your categories are organised.
In conclusion, organising your products is an essential part of creating a user-friendly and professional website. By creating categories, sorting them logically, including a search bar, and planning and maintaining your website, you can improve the user experience, increase conversions and ultimately grow your business.
If you need any assistance with creating a tailored website for your business, please contact us at Redback Creations. We are here to help you.