The logo incorporated the two images in the brand name: wine & pig – creating an icon of a pig hoof as well as a wineglass in the negative space. This icon not only captured the brand name itself, but can easily be used by itself (without text) and in both black and white and produce the same brand consistency.
We updated the colours from a previous blue and grey to more luxurious and authentic deep reds and burnt oranges to portray a more upmarket and classic feel to the brand.
The website design was kept minimal and clean to emphasise this classic feel, incorporating multiple filtering options for ease of customer use.
